Informed Fundraising: An Introduction and Guide (PDF)

Format: PDF
Publication Date: 2015
Number of Pages: 91

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Table of Contents and Introduction

Are you missing the information you need to excel at this key role? BoardSource can help.

Informed Fundraising: An Introduction and Guide is a new e-book designed to equip board members and chief executives leading smaller and/or newer nonprofits with a solid understanding of what it takes to construct and execute an effective fundraising program.

The book focuses on what the authors have identified as the three key components of fundraising:

  • Understanding — board and board member roles in fundraising, types and fundamentals of fundraising
  • Preparation — determining the amount of funds needed and their use, identifying where the money will come from, developing a fundraising plan, cultivating prospects
  • Execution — soliciting prospects, infrastructure, evolving from a basic fundraising program to a mature program

If your organization needs help to build the foundation of their fundraising program, this is the book you need.